Three complementary perspectives. One focused partner network built to turn insight into credible, effective work.
48+Years of combined marketing experience
Collective experience
Credibility built across decades and disciplines.
Vajra Works brings together established marketing leadership, current digital thinking and hands-on execution—giving every engagement greater perspective without unnecessary agency layers.
The partner network
Three people. One shared standard.
Senior judgment meets emerging expertise and founder-led accountability. Each partner brings a distinct role; together, the network moves from strategy to execution with clarity.
01
Founder · Strategy & Execution
Aarush Choubey
Aarush leads Vajra Works with a research-first approach—connecting positioning, communication and digital execution so ambitious ideas become coherent, useful work.
ResearchDigital StrategyWeb & AI
02
Marketing Partner · Growth
Sarthak
7 years of marketing experience
Sarthak adds current, practical marketing expertise to the network—helping connect audience understanding, growth opportunities and channel execution.
GrowthCampaignsAudience
03
01
05
Senior Marketing Partner · Advisor
Mike
40 years of marketing experience
Mike brings four decades of marketing perspective, seasoned judgment and long-range commercial thinking to the Vajra partner network.
LeadershipBrandAdvisory
How we work
Experience where it counts. Energy where it matters.
The network is deliberately compact. The right perspective joins the work at the right moment, while Vajra remains accountable for the quality and coherence of every outcome.
Get thoughtful insights on research, communication, digital strategy and building meaningful work. No noise—just useful ideas and occasional updates from Vajra Works.
Vajra Dispatch
Ideas worth building.
Useful thinking on research, communication, AI and digital execution—sent occasionally.
