Growth intelligence
Clarify the audience, offer, position and market opportunity before spending on execution.
For founders, speakers and expert-led businesses
Turn expertise into demand.
Vajra brings positioning, content, websites, lead capture and follow-up into one clear growth system—built around how buyers actually discover, trust and choose you.
Founder-led / built to shipSelected workSteve JudgeKala FlynnCEO SarthakStrategy · systems · execution
The work, simplified
Three jobs. One accountable partner.
No channel theatre and no disconnected deliverables. We diagnose the journey, build what matters and improve it around real signals.
Authority engine
Turn expertise into a repeatable body of useful content that earns attention and builds trust.
Conversion infrastructure
Connect websites, lead capture, email and practical automation so attention becomes opportunity.
Selected work
Proof in the work itself.
Real briefs, real builds and clearly labelled outcomes—without invented claims.
Steve Judge
A clear, credible digital presence for a professional speaker.
Read the case study →Kala Flynn
A purpose-led personal platform for coaching, speaking and mastering human energy.
Read the case study →CEO Sarthak
A bold personal platform for thought leadership, entrepreneurship and global personal branding.
Read the case study →The partner network
Experience where it counts. Energy where it matters.
Three complementary perspectives across strategy, growth and execution.
Founder · strategy & execution
Aarush Choubey
Research-led strategy, digital execution, websites and practical AI.
Marketing partner · growth
Sarthak
Audience understanding, growth opportunities and current channel execution.
Senior marketing partner
Mike Armstrong
Four decades of marketing perspective, brand judgment and commercial strategy.
How Vajra works
Research. Communicate. Build. Improve.
A practical loop that keeps the original insight connected to what gets shipped.
Research
Find the real constraint, audience signal and commercial opportunity.
Communicate
Shape positioning, message and content people understand.
Build
Create the pages, systems and workflows that move the journey forward.
Improve
Use behaviour, feedback and results to refine what matters.